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Full-Funnel Attribution

Performance Analytics

Precisely trace every lead back to the exact ad, keyword, or referral source with AI-powered multi-touch attribution. See exactly which pages and ads are generating your highest-quality installs, from first click to final PTO.

Full-Funnel AttributionLive
142
Google
98
Meta
211
Organic
64
Referral

Leads

211

ROI

9.8x

Quality

94%

Tracing every install back to its exact source

100%

Attribution Funnel Mapping

Key Business Impact

Built to turn more website traffic into solar revenue.

Stop guessing where your best customers come from. Full-funnel visibility lets you double down on what works and cut what doesn't, maximizing ROI on every marketing dollar.

Included capabilities

Everything needed to make this module perform.

01

Neural multi-touch attribution

02

First-click to PTO funnel tracking

03

Ad & keyword source tracing

04

Lead quality scoring by channel

05

Regional & multi-location dashboards

Operational Flow

How it works.

Phase 01Active Stream

Ad Parameter Tracking

Logs referrer URL parameters, ad ids, and keyword targets.

Technical specifications

Tracking Cookie
GDPR first-party analytical cookie
Attribution Setup
Multi-touch, linear, first/last click
Report Latency
Real-time updates
Multi-Site Dashboards
Regional & territory segmentation

Frequently asked questions

Yes, it uses first-party anonymous tokens that respect local privacy preferences.
Yes, pipeline updates (like PTO) sync back to match website attribution.

Spark Website

Put Performance Analytics to work for your solar business.

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