All prices in USD. Setup is billed separately from the monthly subscription. Enterprise scope, capacity, and implementation are confirmed in your agreement. Additional credits, taxes, third-party costs, and custom work are separate.
Value-based pricing
The value is in what your team can do next.
A faster handoff. A better homeowner conversation. A clearer view of a project. We build and price Spark around useful work across your business, with the scope and costs visible from the start.
01
Invest in a connected operation
A website inquiry, a Nova™ conversation, and a CRM project belong to the same journey. Choose the products that close the gaps in yours.
02
Pay for the work you need
Your subscription covers software and its deployment. Setup covers implementation. Shared credits cover variable actions, with a clear cost for each.
03
Grow without starting over
Begin with one product or bring all three together. Your credits stay in one organization balance as you add more of the platform.
One shared credit system
Different actions. The same balance.
Use your included credits across the Spark products you subscribe to. Add more when you need them, with one transparent top-up rate.
100 credits = $1
At the standard purchased-credit rate.
A simple example / Spark Ultra
Monthly subscription
$7,500
Included usage
30,000 credits
10,000 extra credits
$100
Subscription + top-up
$7,600
Before taxes, one-time setup, or separately scoped services.
Included credits reset at renewal. Purchased credits carry forward. Manual top-ups are the default; optional automatic recharge uses your spending cap.
Know what an action costs
Spark shared-credit action rates and dollar equivalents
Action
Credits
Equivalent
Nova™ standard connected minute
100
$1.00
Nova™ premium / burst minute
150
$1.50
Standard AI chat session
10
$0.10
Basic Solar Snapshot™
25
$0.25
Solar report with Data Layers
75
$0.75
Bounded CRM AI summary
10
$0.10
One US outbound SMS segment
6
$0.06
Transactional email
1
$0.01
Ordinary CRM edits, pipeline moves, and dashboard views are included with your CRM subscription.
Rates apply to the defined standard action scope. Chat context, data-report scope, voice configuration, and messaging limits are confirmed in your plan. Additional actions are disclosed before use.
A personal note
Built with your business in mind.
S✳
I spent a decade inside solar marketing and operations. I saw capable teams lose time and momentum because their systems couldn’t keep up with the way they worked.
That experience shaped Spark. I want you to understand what you’re investing in: software that connects your team, thoughtful implementation, and usage you can see and control.
Start with the part of your business that needs the most help. We’ll build from there, together.
Add Spark Grow when you need a managed creative and marketing team. Strategy, content, advertising, and ongoing delivery have their own membership, separate from your software and credits.
Spark Ultra brings Spark CRM, Spark Website, and Spark Nova™ together in one standardized software plan for $7,500/month, with 30,000 shared monthly credits and a $12,500 one-time coordinated implementation fee. It is a full-platform bundle with a defined deployment scope. Enterprise customization and Spark Grow are separate.
How does the Website Starter introductory offer work?+
Spark Website Starter is currently $500/month for your first 6 months, a 50% discount on the standard $1,000/month subscription. From month 7, the subscription is $1,000/month. The $2,500 one-time setup fee, additional credits, and taxes are separate. The introductory offer applies to Website Starter only; Growth, CRM, Nova™, and Ultra use their listed prices.
Can I buy just one Spark product?+
Yes. CRM, Website, and Nova™ are independently purchasable. Each has its own subscription, setup fee, and monthly credit grant. When you combine products in one organization, their credits contribute to one shared balance.
What does the setup fee cover?+
The work required to launch your chosen product: discovery, configuration, integrations within the agreed scope, testing, training, and onboarding. Website setup includes design and launch work; Nova™ setup includes agent and call-flow configuration. We confirm deliverables before kickoff.
How do monthly credits and top-ups work?+
Included credits reset on the issuing subscription’s renewal date. Purchased credits carry forward. The standard top-up rate is 100 credits for $1; a $50 pack adds 5,000 credits. Subscriptions, setup, and credit purchases are billed through Stripe.
What happens when my credit balance reaches zero?+
New chargeable actions pause until you add credits or receive the next included grant. Ordinary CRM access continues while the CRM subscription is active. Automatic recharge is optional and requires a spending cap; there is no automatic overage billing.
Does ordinary CRM work use credits?+
Standard record edits, pipeline movement, and dashboard views are included with your CRM subscription. Variable AI, voice, messaging, and data actions use credits. Each action’s scope and rate are disclosed; failed platform jobs and internal retries do not incur a customer charge.
Are Spark Grow and custom services included?+
Spark Grow is a separate managed creative and marketing service. Advertising spend, third-party licenses, bespoke integrations, extra environments, and work beyond your plan’s implementation scope are quoted separately.
Let’s find your fit
Your next chapter. Powered by Spark.
Tell us where you are and where you want to go. We’ll walk through the right products, implementation scope, and expected usage together.